The Complete Package · Both programmes
Both.
Together.
Expertise Is Not Enough™ + Commercial Positioning™ — the fastest route from expertise to commercial authority.
Join both — save GH₵650Expertise Is Not Enough™
The Masterclass · 90 min
Commercial Positioning™
The Intensive · Full day
The masterclass shows you the gap. The intensive closes it. They are designed to be experienced together.
Two sessions. One consecutive weekend. A complete commercial authority system.
In the masterclass, you build your Authority Statement and understand exactly what has been blocking your commercial authority. In the intensive the following Saturday, you take that clarity and build a complete, written positioning system — documents you can start using on Monday morning.
Bought together, the two come to GH₵5,800 — a saving of GH₵650 versus buying them separately. But the real saving is time: the most direct route from where you are now to being the person who gets called.
How It Works
One weekend, two steps.
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01
Saturday, August 1 · 90 minutes
Expertise Is Not Enough™ — The Masterclass
Build your Authority Statement live and see exactly what has been blocking your commercial authority.
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02
[CONFIRM DATE] · the following Saturday · Full day
Commercial Positioning™ — The Intensive
Turn that clarity into a complete, written positioning system — a positioning document, a designed offer, and a 60-day plan.
Everything In Both Programmes
From the Masterclass
- Your Authority Statement, built live with DKD
- The Commercial Authority Playbook (PDF)
- Your Certificate of Commercial Authority
- Your 30-Day Visibility Move
- 48-hour replay access
From the Intensive
- Your Authority Positioning Document
- Your designed Flagship Offer
- Your 60-Day Visibility Plan
- The Commercial Positioning™ Workbook
- Written feedback from the DKD team within 7 days
Priority access to The Institute founding-cohort waitlist — and the most direct route from where you are now to commercial authority.
Dates & Investment
Frequently Asked
Are both sessions on the same weekend?
The masterclass is Saturday, August 1, 2026, and the intensive runs the following Saturday — one consecutive weekend, so your momentum carries straight through.
Can I just buy one and add the other later?
You can buy the masterclass and the intensive separately, but the bundle saves you GH₵650 and secures both seats now. The intensive caps at 30 participants.
I am based outside Ghana. Can I join?
Yes. Both sessions are fully virtual on Zoom, with international payment via Paystack. You only need a stable internet connection.